From Brazil to Amsterdam: A journey of words & purpose

I’m Bruna — an SEO copywriter for conscious pet brands, and the heart behind Copy Walvis.
I grew up in Brazil surrounded by dogs, dreaming of becoming a vet. But life, in its wild wisdom, had other plans.
In 2017, I packed my bags and moved to the Netherlands, which quickly became home. What followed was a journey of self-discovery, healing, and spiritual awakening. Along the way, one truth surfaced: my deep, intuitive connection with animals.
That connection became real and grounded when I started volunteering at DOA, Amsterdam’s largest animal shelter. Later, working at their doggy daycare, I began to see dogs differently. Each one had a story and an energy—some eager to play, others hesitant to go in. One dog, Lync, reminded me of myself—introverted, observant, and needing space to trust.
Then came Milo.
At the shelter, I spotted a litter curled up next to their mom. Among them was a curious and sweet puppy who kept staring at me as if we’d known each other forever. I said I’d foster him. But who was I kidding? From the moment I held him, Milo was already mine.


Why Copy Walvis
Caring for Milo and working closely with animals made me realize I wanted to do more than just be around them. I wanted to help them and those who care for them thrive.
Copy Walvis is where my love for animals and writing come together. I help thoughtful pet brands get seen online with clear SEO and messaging that reflects who they are, whether finding the right keywords, or making content easier to connect with.
My goal isn’t just ranking. It’s reaching the right people in a way that feels honest and real.
During a spiritual journey, I discovered that the whale is my spirit animal. It reminded me to trust my intuition, move with the flow, and listen closely to what’s beneath the surface.
Whales communicate across oceans through sound. I aim to do the same — using strategy and words to connect, guide, and align.
“Walvis” means whale in Dutch. And that’s how Copy Walvis came to life: a calm, creative space for helping pet brands grow with heart.
Let’s grow your mission with meaning
If you’re building something real for pets and their people, I’d love to help you share it with the world.
📩 Let’s chat about your project →

